Should I worry about SEO or Search Engine Optimization?

“If you build it, [they] will come…” It’s a great movie (often misquoted) line, but regrettably it doesn’t apply to your website marketing strategy.

SEO (Search Engine Optimization) is a critical element of any website strategy. A pro-active plan is required to ensure that your website listing is returned in a reasonable and prominent position when users search for your brand or services using a search engine website like Google, Yahoo, and Bing. And to make things even more interesting, the algorithms used by each of the search engines is constantly being tweaked and edited to make SEO a moving target. So SEO strategies need to be regularly monitored and addresses.

By | 2017-01-02T09:21:34+00:00 January 22nd, 2015|Comments Off on Should I worry about SEO or Search Engine Optimization?

About the Author:

Mike began tinkering with websites in the days of the Macintosh Performa 6300 as a way to wind-down after a swing shift gig. His very first site was a public bathroom review website (you're welcome, YELP!)